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Science Speaks - Blog by ISAAA

ISAAA's Monthly Reach Hits 286 Million

By Kristine Grace N. Tome
May 27, 2020

One of ISAAA's principal goals is to impart science-based knowledge to all stakeholders. The information only becomes valuable if it reaches the public and promotes acceptance or influence on the decisions and actions of key stakeholders. Thus, ISAAA measures the multiplicity of the information it shares with the public through mentions, reach, and media impressions.

From April 24 to May 21, 2020, ISAAA has been mentioned 1,203 times and reached 286,420,085, according to Mention, a media monitoring tool. Most of the mentions were posted on Twitter (87.6%). The top country reached was the US (19.67%) and the major sentiment exhibited in the posts was neutral (49.6%). The main topics of the mentions were ISAAA, crops, food, and science, indicating the relevance of ISAAA in the agricultural and food sectors.

2020-05-26-isaaa-in-the-news.jpg

The ISAAA report, Global Status of Commercialized Biotech/GM Crops: 2018 (Brief 54) has reached 80.3 million media impressions.

Some of the news articles that mentioned ISAAA are summarized below, sorted by topics of interest:

Brief 54

ISAAA Events

Crop Biotech Update

Publications

Dr. Mahaletchumy Arujanan

ISAAA Images



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